Category : Business Growth

M3 Publishing > Business Growth
28Jun
communication: david lomas & johnny mharHow Does M3 Plan To Help Businesses With Communication?

How Does M3 Plan To Help Businesses With Communication?

We understand how crucial it is to reach out and connect with audiences. We also know that this is made more effective if it involves more than one channel of communication. We have a portfolio of digital magazines containing expert opinion on matters.  These include HR, recruitment and leadership, property, construction and finance, exporting and international trade.

We also host our popular, invitation-only, Connections Events, in association with Royal Bank of Scotland (Future Williams & Glynn).  These events provide opportunities for us to strategically connect local business owners and leaders together.

Now we want to enhance how we help businesses engage with their customers by creating our very own media centre in the heart of Manchester.

The Ideal Location

Our new Manchester city centre postcode is, naturally M3, at Via Offices’ serviced business centre, Halifax House, on Deansgate, which provides specialised business accommodation and communications.

Via Offices is part of Via Group, who also provide IT and telecoms solutions.  Via Group’s CEO, Johnny Mhar, sees us, in turn, as being right for Halifax House.

“Our approach is very much in sync with how M3 goes about helping local businesses develop.  Via Group provides the physical means for businesses to operate at a level that is right for them. M3, meanwhile, helps them communicate with their intended audience and expand their customer-base

Johnny Mhar, Via Group

We feel that working with Via Group is the right fit for us, because we share their enthusiasm for helping businesses grow. Being in Halifax House puts us in the heart of a dynamic city and its business culture, which is where we feel we belong.

Opportunity and Expansion

The move is all about us improving our service and preparing for positive future developments.  M3 Media Centre will provide a base for our expanded creative and administrative team.  It will also give us the opportunity to provide on-site support, guidance and resources to our business clients and the Greater Manchester community. We are also planning seminars, to assist businesses to understand how communication and storytelling can benefit them.

Our aim is to ensure that business communications are seen and heard via the channels that will connect with their targeted audiences.

If you would like to discover more about how the Media Centre can help you to communicate your stories to your audience, please call 08450 519 374.  Alternatively, you can fill in your details below and our team will contact you.

David Lomas
M3 Media Publishing

Your Name (required)

Your Email (required)

Business Name (required)

Telephone

Your Message

Read More
12Jan
Innovation - which city leads the way?Which is the most Innovative city in the UK?

Which is the most Innovative city in the UK?

I noticed this image featuring capital cities across the world – suggesting they should be included in the shortlist of innovative places.

But why? Surely size is not everything and neither should global prominence. Neither of these aspects are  relevant to being innovative.

I personally believe that Manchester should be pretty high up on the list of ‘Most Innovative’ but I would like to find proof.

Please share with me on twitter @video_marketing any suggestions you may have for why Manchester or in fact, your own home town should be considered.

Read More
16Nov
International Trade on Metal Gears.M3 Media launch Export Experts Magazine

M3 Media launch Export Experts Magazine

M3 Media Publishing are delighted to have been asked to provide a digital export magazine as support for an exciting new Export Initiative being launched in the North West.

The Core Privilege Partnership will provide SME exporters and would-be exporters with a wide-range of support services from a group of experienced business partners in the region.

Digital Publishing experts M3 Media Publishing have been asked to create Export Experts Magazine through which The Core Privilege Partnership can communicate with businesses in the NW region that want to focus on exporting.

The initiative is the brainchild of export marketing expert John Holmes of Core Business Solutions.

John Holmes has over twenty years experience in project management, systems and business analysis and sales and marketing across a variety of business sectors, on a national and international basis.

Being highly skilled at budget planning & control, policy & procedure development and implementation, John has developed sales & marketing strategies for several global manufacturers and set up and managed distribution networks in over 70 countries.

John commented: “The move into overseas markets can represent an exciting phase in any company’s overall growth strategy and this new initiative can provide support for these businesses in key areas critical to their export success”.

How Core Privilege Partnership can help exporters

John explained: “The Core Privilege Partnership will supplement the great work already done by UKTI and will work closely with businesses that may benefit from our help”.

He added: “We have put together a great group of key export experts who individually can provide access to resources normally not available to many SME businesses. They will be well-positioned to hold the hand of the SME at the most crucial times during their export journey”.

One of the strategic members of the Core Privilege Partnership is Chris Houghton MD at Freedom Logistics, who explained his involvement. Chris said: “I have personally been involved in Export for some 35 years and I am committed to delivering customer satisfaction. At my company, Freedom Logistics we put the customer at the heart of everything we do”.

“As a part of Core Partnership, I will have the ability to offer an enhanced range of logistics solutions to businesses that are looking to develop their overseas sales”.

Chris concluded: “Freedom Logistics provides integrated, flexible international freight & logistical support solutions by sea, air and road to commercial customers in a range of industries from food & drink to digital networks. We have considerable experience in the export sector and look forward to providing our expertise to other businesses.

The launch of the initiative will start with the publication of their online Export Experts Magazine, presently being created by digital experts M3 Media Publishing.

For more information about Core Privilege Partnership, please contact Martin Byrne via: Martin@corebs.co.uk

Read More
20Sep
suffer pain when building your business and learn from itGrowing Your Business – Why you should enjoy the pain

Growing Your Business – Why you should enjoy the pain

Growing business should always be a painful process.If it was too easy, then everyone would be doing it and that wouldn’t work out very well at all.

I think to be successful, we expect to suffer in some way, but some of use actually enjoy this pain, especially when it’s not our own…

The simple question ‘why?’ will no doubt produce a varied selection of answers.

As business owners, we can’t be expert at everything, and if the truth be known, we probably don’t all want to be.

A technician who needs to promote his business may wish he had better sales ability, but really, deep down, he’s probably happier working with his equipment and his calculations, than standing in front of an audience presenting his products or motivating his sales team.

Bill Gates, who founded Microsoft is one example of someone with technical and organisational talents. He understood about technology but needed someone to help him grow. He will have quickly identified this as an area in which he would struggle and took on the right people to handle the challenge.

He effectively recognised where his pain would be and dealt with it, before it affected his growth plans. He not only recognised the need to act fast but dealt with the issue in advance. That is the sign of a great thinker.

learn about pain in your customers business in order to help themMost businesses that I talk with, suffer pain when it comes to acquiring customers or generating sales.

In essence, their pain comes when trying to market their business as their skill sets are stronger in the more fundamental areas of their business.

I come across many owners that can’t make a decision about marketing – This is understandable, because they don’t always have expertise in that area, and with so many options available nowadays, they can’t be expected to understand enough about every aspect of social media, marketing and communication.

A sensible business will turn to an expert to help them in certain areas where they are not as competent.

When it comes to moving your business forward through marketing, you need to be quick and decisive, or others will pass you by and you may end up playing ‘catch up’ with your competitors!

Marketing Success is in finding your customers’ pain.

A simple tip when compiling your marketing strategy, is to focus on the pain that your customers are feeling – and then focusing your efforts on questioning them about how it affects their business.

If you can then offer them a workable and measureable solution, you will get the maximum attention from your prospect.

In today’s ‘pull marketing’ world, this is a strategy that fits beautifully with the way that consumers behave.

Bill Gates again is the perfect example of the businessman who recognised the ‘pain’ that other businesses were suffering with data management and flexibility of access and he offered a solution for their problem.

…and I think it worked out OK for Bill.

So, if you want to be more effective in growing your business, let us show you how to use your customer’s pain to get you more business.

David Lomas

For Pain Relief, please contact M3 Media Publishing contact david@m3publishing.co.uk

Read More